9 Best Vitamin Brands in 2024: Healthline’s Top Picks

Healthline’s writers, editors, dietitians, and medical team spend a lot of time evaluating nutritional supplements. In fact, we’ve reviewed and vetted more than 450 supplement brands.

Here are the vitamin brands and products we recommend most.

Disclaimer: Some of the brands below sent free supplements to Healthline writers or editors to test. However, our opinions are our own and have not been reviewed, approved, or otherwise endorsed by the supplement companies.

A note on price: Price ranges below only apply to single supplement bottles and don’t reflect bundles or other discounts that may be available. Additionally, prices are sourced from each brand’s website and may vary by store.

*Certifications listed might not apply to all products offered by the brand.

In addition to the brands listed above, there are several other companies to keep on your radar, especially if you have specific product or dietary needs. Here are several that just narrowly missed our list:

• Ora Organics: This supplement company stands out from others for its focus on sustainability and plant-based ingredients. All products are third-party tested with COAs publicly available on Ora Organics’ website.
• Pure Encapsulations: Compared with other brands, Pure Encapsulations offers a wider selection of supplements that are certified gluten-free and free of many common allergens. The company also adheres to strict safety procedures to prevent cross-contamination for any allergens, and each supplement undergoes rigorous third-party testing for contaminants and harmful compounds.
• Culturelle: A good option if you’re looking for a probiotic supplement, Culturelle offers a wide variety of products, all of which feature research-backed probiotic strains and are relatively affordable and easy to find.
• NOW Foods: Similar to Nature Made, NOW Foods supplements are generally affordable and widely available. They’re also extensively tested in third-party certified manufacturing facilities.
• Mindbodygreen: A relative newcomer to the supplement market, mindbodygreen supplements stand out for their ingredient quality, thoughtful formulations, and third-party testing. The biggest drawbacks are the price and availability, as products are only available through mindbodygreen’s website.
• Vital Proteins: This well-known collagen supplement brand is widely available in stores and online. We like that Vital Proteins offers collagen supplements in multiple forms, including capsules, powders, and gummies. While its supplements are third-party tested for purity, Vital protein products are not independently tested to confirm potency.

The vitamin brands on our list have been vetted to ensure they align with Healthline’s brand integrity standards and approach to well-being.

Products that passed our vetting process were then reviewed by editors and registered dietitians. To determine the best vitamin brands, we considered the following factors:

• Quality testing: We prioritized brands with products that have undergone testing to ensure purity and potency, ideally by an independent lab.
• Certifications: We looked for brands that offer products with additional certifications from third-party organizations.
• Ingredients: We chose brands that prioritize the use of high quality ingredients and easily absorbed forms of vitamins and minerals. Most also avoid or limit the use of artificial flavors, fillers, and preservatives.
• Brand reputation: We selected brands with mostly positive reputations and that are well regarded by our nutrition experts.
• Hands-on testing: Most of the brands on our list are ones that Healthline editors and writers have tried and recommend.
• Price: While the products may vary in price, each brand offers supplements that provide a good value.

• Personal needs: Consider your health goals and look for a brand that offers products catered to your needs. For example, some brands provide products specifically for athletes, while others focus on meeting the needs of children, teens, or pregnant people.
• Brand reputation: Choose a product from a well-established, reputable brand that’s compliant with the current good manufacturing practices established by the Food and Drug Administration (FDA).
• Testing: Look for products that are tested to ensure purity and potency, ideally by a third-party organization.
• Ingredients label: Be sure to check the ingredients label and avoid supplements that contain large amounts of fillers, additives, and preservatives.
• Dietary restrictions or food allergies: Many products are certified vegan, gluten-free, or kosher, which may be a key consideration for some.

Although finding a quality vitamin brand can be challenging, there are plenty of options available to suit a variety of needs and preferences.

Be sure to consider the ingredients used alongside your needs and health goals when finding a brand that works for you, along with the company’s reputation and testing practices.

You can also use the list above as a starting point to decide which brands are worth a try based on your preferences.